A few weeks ago, I officially published a game on Clay.io , a site specially for html5 games. Here: http://spinturret.clay.io/ .A nice thing about Clay.io, other than the useful api, is that they can host your game even before you publish it to their game collection, so you can check if everything is okay.
How I messed up, is that just before publishing, I mimimized the script, and changed the generic api script for one with only the features I used. And there is where I made a mistake.
Instead of doing clay.gamekey=”spinturret” , I kept the clay.gamekey=”YOURGAMEKEYHERE” .
Because of that, the api didn’t work, so I couldn’t keep track of how much people played, and they couldn’t submit their scores to the leaderboard
.
The built-in leaderboard was I feature I really liked with clay.io, and it suited my simplistic game alot. It was supposed to be an important feature, so people would try to beat each other’s score.
Anyways, Clay.io does some promoting for the newest games, features them in their newsmail and stuff. If my game would have not been broken, I would have probably had some users interested for longer. Moral: always wait 24 hours after your last change (be it minimizing) before publishing your game. If you want absolutely someone to play it, you could go ask your Facebook friends, or maybe not.
Then, to my next point: my promotional image.
People judge by the cover, so yeah. What it looked like when I published it:

It seems pretty amateur, right? It’s just a screenshot.
But now:
But now I worked on it a bit and updated it, it looks like this:

Much better, right, much more professional. If I had this image when I had released the game, I would have probably gotten more players.This time, it’s not a screenshot, but an image entirely recreated in Gimp and Inkscape.
(Now that I compare both side to side, I think that I should at a speck of orange to the bottom one. I’ll maybe do that.)
Moral: screenshots and promotion art are really important, since it would influence how much people would get to your game in the first place. So you should have them nice and beautiful when you publish a game.
Anyway, in shameless self promotion I declare: go play my game at http://spinturret.clay.io/ !